AI Insights · Timothy · October 2022
Top 5 Film & Television Apps in Nigeria: Q3 2022 Performance
Explore the performance trends of the top 5 film and television apps in Nigeria for Q3 2022, including downloads, revenue, and active user metrics.
In the third quarter of 2022, Nigeria's film and television app market saw notable trends in downloads, revenue, and active users. Here’s a closer look at the performance of the top 5 apps in this category.
Amazon Prime Video experienced variable weekly revenue, peaking at about $6.9K in late August. Weekly downloads were highest in the same period, reaching around 11.8K. The app's active users showed a significant jump in early August, peaking at approximately 65.4K.
Showmax saw its weekly revenue peak in late July at around $2.3K. Downloads surged mid-quarter, with the highest figure being approximately 25.6K in mid-August. Active users fluctuated, peaking at roughly 252K in mid-July.
Netflix reported a peak weekly revenue of about $1.2K in early August. Downloads remained relatively stable, averaging around 50K per week. Active users reached their highest in late June at approximately 652K, with a slight dip towards the end of the quarter.
AREWA24 ON DEMAND showed consistent weekly revenue, peaking at $440 in early August. Downloads saw a noticeable increase in late August, peaking at about 7.8K. Active users reached their highest in late August at around 24K.
iQIYI - Dramas, Anime, Shows exhibited steady weekly revenue, with a peak of $426 in late August. Downloads remained stable, with the highest number being around 1.7K in mid-September. Active users peaked at roughly 9.7K in mid-September.
These insights were provided by Sensor Tower, where more detailed analytics can be found to help you understand the market dynamics further.
